NITTI emperor safety shoes heavy build China market

China's safety footwear industry is booming, China's top expert assessment meeting for NITTI safety shoes "IPT integrated guarding technology", and China Leather and Footwear Industry Research Institute and Shenxin Polyurethane Products Co., Ltd. jointly build "Safety Shoes Research Center" news The conference (hereinafter referred to as the "two sessions") was solemnly held in Beijing on June 13, 2014, marking that the world's leading brand in the safety footwear industry - NITTI anti-imperial safety shoes wants to build the Chinese market by heavy "two sessions."


In the early summer, Xiao He was sharp and sharp, but he was already exposed. In the morning, China's top-level expert review was sponsored by “China Leather” and “Wonderful Shoes Court”; Shenxin Polyurethane Products Co., Ltd. and Datang International (Shanghai) Brand Management Consulting Group co-organized the support; the support unit has national footwear quality supervision and inspection center ( Beijing), National Standardization Technical Committee of Shoemaking, National Leather Industry Information Center, China Leather Industry Information Center, National Leather and Footwear Industry Productivity Promotion Center, and other state-level industry authority agencies. In the afternoon, the "Shenzhen New Polyurethane Products Co., Ltd." and the "China Leather and Footwear Industry Research Institute" jointly established a press conference for the "Safety Shoes Research Center." Experts participating in the two sessions include Dean of the China Leather and Footwear Industry Research Institute, Yang Chengjie, Director of the National Leather and Footwear Industry Productivity Promotion Center, Professor Zhong Ningqing, Associate Dean of China Leather and Footwear Industry Research Institute, and Shaanxi University of Science and Technology. Prof. Gong Taisheng, Senior Consultant of China Leather and Footwear Industry Research Institute, Yan Huaidao, Qi Xiaoxia, Secretary General of National Standardization Technical Committee of Shoemaking, Secretary of Beijing Institute of Resources and Environment, Yu Baiji, Footwear Design Expert, Wenzhou University, Major in shoe design Prof. Li Canal; General Manager of Shanghai Guoxue Shoes Co., Ltd.; Chen Guoxue, Footwear Design Expert; Sun Jiayu, Director of Design and Professor of Yangzhou University; Chen Nianhui, Associate Dean and Professor of Xinghua Institute of Vocational Technology, Guangdong Province; Wu Hang, President of Industry Association; Assistant Dean of China Leather and Footwear Industry Research Institute; Editor-in-Chief of China Leather Magazine; Xie Qiang; President of Datang International (Shanghai) Brand Consulting Group Zhao Meng; Leader of Singapore Zhiying Group , Mr. Huang Hanxiang, Chairman, Mr. Zhong Heng Xiang, Managing Director, Mr. Andy Oei, Technical Director; Mr. Peter Gary, Sales Director, and reporters from nearly 20 media companies, such as Sohu.com, Tencent.com, Xinhua.com, “Fashion”, “Consumer's Guide”, “China Fashion News”, and China Leather and Shoe Industry Network, gathered together. The "tall" interpretation of the contents of the two sessions, the scene is very warm.

It is reported that the Imperiali Safety Shoes under the Singapore Zhiyinghang Group has consistently adhered to the concept of quality and defended its safety through science and technology since its inception. The "IPT Integrated Guarding Technology" of Imperial's safety shoes, which was appreciated this time, was created by the famous Italian master FRANCOLOSIO (Frankock Roth). The product integrates a number of security guarding technologies to create safety in all aspects of science and technology. The safety function of the shoes, while being comfortable and environmentally friendly, is also the pursuit of excellence. The resistance-resistant safety shoes "IPT Integrated Guarding Technology" won the unanimous praise and affirmation of more than a dozen experts present. At the same time, when the experts appreciated, they also very seriously put forward some aspects of comfort, fit, aesthetics, etc. Valuable comments and suggestions.

Strong hand in hand to win the future. China is a big manufacturing country and it is also true in the safety footwear industry. Most of the most famous safety shoes we see in the industry are foreign. China's safety footwear industry is still a weak industry, and there is still a considerable gap compared with developed countries. Mainly manifested as monotonous product varieties, technology content is not high, quality is uneven, replacement is slow, unlicensed products still flow into the market and so on. "China Leather and Footwear Industry Research Institute" and "Shenzhen New Polyurethane Products Co., Ltd." cooperated to build a "Safety Shoes Research Center". The cooperation between hospitals and enterprises complements each other to make technology more applicable to products and make products more technologically rich. It is of great significance to further promote the integration of production, learning and research, and realize the transformation of scientific and technological achievements, so as to achieve common development and revitalize the safety footwear industry in China.

Aim in China and go global. Mr. Huang Hanxiang, chairman of Zhiyingxing Group, said at the signing ceremony of the joint construction of the “Safety Shoes Research Center”: The Emperor’s safety shoes have been sold in more than 100 countries around the world, but the Chinese market has performed generally. Starting today, the Chinese market will be valued and Will increase brand promotion and marketing efforts, want to use the "two sessions" heavy build China market. The president of the Chinese Academy of Leather and Shoe Industry Yang Chengjie also gave high hopes for this cooperation, and stated that the Institute will provide Shenxin Company with timely information on the development of domestic and foreign industries, relevant policies and technical information, and assist Shenxin Company in shoe factories. Environmental governance technology research, development and related work provide constructive advice for business development.

NITTI Emperor safety shoes "two sessions" like a blockbuster, is bound to promote China's safety footwear industry set off a wave of "good science and technology to defend safety" to create a wave, and will further promote the development of China's safety footwear market, so that better security Land benefits the community.

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