According to relevant media reports, this month’s “E-book Content Standards Project Team Launch Meetingâ€, the General Administration of Press and Publication will publish relevant normative documents for e-books in the near future, and the unification of digital publishing standards will enable the transition from traditional publishing to digital publishing. The direction of China is more clear, and while the smooth transformation and upgrading of traditional publishing are accelerated, the development of digital publishing is also promoted.
Cai Ling, a research fellow of China Investment Advisor Culture Industry, pointed out that China's digital publishing output value reached 79.5 billion yuan last year, which is an important part of the publishing industry. In recent years, the digitalization of traditional publishing units has made great progress. However, as a single content provider, traditional publishing units are in a weak position in the digital publishing industry chain. Therefore, while the content is digitized, it is also necessary to pay attention to the forms of publishing and The digitalization of content dissemination is advancing.
It is reported that the “e-books standard project team†will start to work on the preparation of unified standards, which not only include basic standards such as system, terminology, and classification, but also include quality standards, layout formats, service platforms, and other product standards for e-book content. And related management standards for the e-book industry.
Cai Ling believes that the formulation of e-book standards is of great significance in expanding the e-reading market and promoting the healthy and orderly development of digital publishing, and accelerates cooperation among content providers, channel builders, and hardware manufacturers, and exerts synergistic development effects. The development of the e-reader production access mechanism not only can reduce the production cost, but also improve the key technologies of e-readers and the technical level of key components, which in turn can reduce the waste of resources. In the implementation of the standard, it is possible to adopt pilot extension promotion and gradually extend the method, increase the technological research and development of digital copyright protection, and strive to achieve the technical means to curb the occurrence of infringement at an early date and safeguard the legitimate rights and interests of content copyright owners.
Zhang Yanlin, research director of China Investment Consulting Co., Ltd. pointed out that due to the lack of uniform standards for technology and products, the current domestic digital publishing industry has seen a “fighting affair†situation. Although there are also several businesses with relatively large discourse power, they are all trying to get more. profit. At present, China is still at the initial stage of digital publishing development. It takes a long time to rely on industry self-discipline to solve the problem of normative development. The development of unified standards accelerates the development of digital publishing and closely links all links of the industrial chain to optimize the industrial structure. purpose.